In collaboration with Experis, we incubate innovative ideas and lead each step of a brand and product creation.

Brand Construction

Specialized in skincare and perfume product creation, we help you to build a complete brand strategy.

  • Brand strategy and DNA
  • Line and product geography
  • Brand naming and visual identity
  • Packaging selection, design coordination, and creation with BI agencies

Technical Concept Creation

With a specific methodology developed by Experis, we bring coherent technical concepts at the line and product levels.

  • Innovative technology and ingredient mapping
  • Lines and product cartography of actives
  • Product ID brief definition